Analytics and Reporting

Measure And Improve The Customer Experience.

Understanding CX analytics is a critical step in improving customer experience across the enterprise.

Personalize experiences

Creating effective segments for your target audience and understanding what they respond well to is a key part of customer experience analytics.

Reduce customer churn

We help your teams to able to see trends that indicate unhappy customers and be able to pinpoint the source.

Increase repurchase rates

Getting your customers on board is only half of the battle – encouraging them to repurchase is important for increasing customer lifetime value.

Leading brands trust IntiCo

Customer Experience Analytics

Strategizing and improving CX starts with measurement. Smart measurement and analysis of your customer data can help your brand improve customer experience and build lasting relationships.

CX Analytics

Customer Experience Analytics collects, processes, and evaluates customer data to measure and improve CX.

Collect, unify, and centralize data

Creating a customer picture requires collecting and combining information from multiple data sources to get the most complete picture possible.

Validate, clean, and update

We will start by understanding its definition and types. We then delve into how you can collect, validate, and analyze customer data.

Produce deep insight

CX Analytics highlights channel preferences, touchpoint efficacy and engagement and informs forecasts around customer loyalty and lifetime value for new business.

Data silos

When novel digital data is integrated with more traditional feedback, brands can measure, act, and adapt at the speed of today’s cross-channel consumers.

Open access to data

Don’t fight to access your data. Integrated systems allow for simple data importing and exporting.

Bring the data together

Data is unique. Each tool and system that you use has variations. You need data-syncing tools with rules and data normalization you control.

Intelligent Data

Spot Trends and Surface Insight Using Intelligent Data

Intelligent data processing not only produces a picture of current CX, but it can also provide valuable insight into trends, pain points and campaign successes or failures.